After 25 years, Southern Minibus Hire has a new name, new premises and new website
Australia, Commonwealth of (Press Release) July 29, 2008 --
This year Southern Minibus Hire has undergone a complete transformation - the people are the same but they have moved premises, changed their name to Sydney Minibus Hire and uploaded a new website.
After 25 years, it was time for Southern Minibus Hire to expand into new premises at 4 Woodfield, Caringbah. The new depot has state-of-the-art water cleaning facilities (to ensure that no detergents enter the water system), undercover parking, offices, receoption and space for a fleet of 5 minibuses.
It was also time for a marketing makeover, so the first step was a new name. The company enlisted the help of marketing consultant Rob Gower. "This is a very focused company" says Rob "This company hires minibuses in Sydney - that's all they do. They are minibus hire specialists. The logical name therefore is Sydney Minibus Hire".
Sydney Minibus Hire General Manager Tony Potter believes the new name will allow new customers to know what the company does at a glance. "If you want to hire a minibus in Sydney then I hope we will be the logical choice" says Tony "We have 25 experience in this business and we have never strayed from our core competency. Other companies in the industry hire cars, trucks and vans. We just hire minibuses"
This week a new website will be launched. The new website has a Sydney feel and incorporates a "SEE SYDNEY" section which gives customers an idea of what to see when they hire a minibus in Sydney.
After 25 years, it was time for Southern Minibus Hire to expand into new premises at 4 Woodfield, Caringbah. The new depot has state-of-the-art water cleaning facilities (to ensure that no detergents enter the water system), undercover parking, offices, receoption and space for a fleet of 5 minibuses.
It was also time for a marketing makeover, so the first step was a new name. The company enlisted the help of marketing consultant Rob Gower. "This is a very focused company" says Rob "This company hires minibuses in Sydney - that's all they do. They are minibus hire specialists. The logical name therefore is Sydney Minibus Hire".
Sydney Minibus Hire General Manager Tony Potter believes the new name will allow new customers to know what the company does at a glance. "If you want to hire a minibus in Sydney then I hope we will be the logical choice" says Tony "We have 25 experience in this business and we have never strayed from our core competency. Other companies in the industry hire cars, trucks and vans. We just hire minibuses"
This week a new website will be launched. The new website has a Sydney feel and incorporates a "SEE SYDNEY" section which gives customers an idea of what to see when they hire a minibus in Sydney.
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